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SGMA RELEASE:
AGE 55+ - THEY KEEP ON TICKING!
NORTH PALM BEACH, FLORIDA – June 10, 2003 –
America's seniors are participating in a wide
variety of sports and athletic activities.
According to SGMA International's recent
analysis of the Superstudy® of Sports Participation,
low-impact fitness activities and casual outdoor
recreation are the most popular activities among
older adults..
Most Popular Sports for Seniors Based on Frequent
Participation (Age 55+ and older)
Activity Year 2002
1. Fitness Walking
(100+ days/year)
--- 6,515,000
2. Stretching
(100+ days/year)
--- 4,107,000
3. Treadmill Exercise
(100+ days/year)
--- 3,887,000
4. Golf (25+ days/year)
--- 3,646,000
5. Freshwater Fishing
(15+ days/year)
--- 1,903,000
6. Recreational Vehicle Camping
(15+ days/year)
--- 1,736,000
7. Free Weights: Hand Weights
(100+ days/year)
--- 1,735,000
8. Bowling (25+ days/year)
--- 1,725,000
9. Day Hiking (15+ days/year)
--- 1,545,000
10. Weight/Resistance Machines
--- (100+ days/year) 1,513,000
11. Stationary Cycling:
Upright Bike [Regular]
(100+ days/year)
--- 1,298,000
12. Abdominal Machine/Device
(100+ days/year)
--- 1,185,000
13. Free Weights: Dumbbells
(100+ days/year)
--- 1,040,000
14. Running/Jogging
(100+ days/year)
--- 870,000
15. Calisthenics
(100+ days/year)
--- 827,000
This information has been abstracted
from the Superstudy® on Sports Participation
conducted by American Sports Data, Inc.,
which monitors more than 100 sports and
fitness activities.
The Superstudy® on Sports Participation
can be purchased at
http://www.sgma.com/reports/2003/report1053547030-25195.html
SGMA International, owner of The Super Show®,
is the global business trade association of
manufacturers, retailers and marketers in the
sports products industry. SGMA International
fosters industry growth and advances members'
interests through market research, communications,
public policy, sports promotion, and international
business development programs. Information on
SGMA International can be found at
http://www.sgma.com/overview.html
# # #
http://www.sgma.com/press/2003/press1055773958-12838.html
+++++++++++++++++++++++++++++++++++++++++++
CONTACT INFORMATION:
Mike May
Director Communications
SGMA INTERNATIONAL
200 Castlewood Drive
North Palm Beach, FL 33408 USA
T: (561)-840-1165
F: (561)-863-8984
Website: www.sgma.com
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